How Moneyless People like the HumanDHS Network, Using the Internet, Can Change the World
Dear Friend!
Please read Marching With a Mouse!
It illustrates how moneyless people like the HumanDHS network, using the Internet, can change the world!
Thanks for making us aware of this article, dear Rick!
Evelin
This is the articles conclusion:
The Internet age is an age of transparency, when more people than ever can
see right into your business and judge you by your deeds, not words. TXU
could not manage its reputation by just hiring a P.R. firm and issuing a
statement because, thanks to the Internet, too many little people could
talk back or shape TXU’s image on a global basis through the Web, for
free.
“The reputations of companies are going to be less determined by the
quality of their P.R. people and more by their actual actions and that
empowers more of an honest debate on the merits,” said Mr. Krupp, adding,
“It’s just harder to keep bad environmental news secret and expect the
public to sit on its hands in the Internet era.”
Message to young activists: If you do your homework, have your facts right
and the merits on your side, and then build a constituency for your ideals
through the Internet, you, too, can be at the table of the biggest deal in
history. Or as Mr. Krupp puts it: the TXU example shows that truth plus
passion plus the Internet “can create an irresistible tide for change.”